FBM®, a global name in the gaming industry, has announced a $10 million investment in a software house in Manila, Philippines. This decision is part of FBM's strategy to enhance its digital footprint and deliver more value-added solutions in gaming. The new software house is not just about business; it symbolizes FBM's belief in the Filipino market's potential and talent pool.

Why the Philippines?

Manila has emerged as a key tech hub with a growing ecosystem of software developers and digital talent. By establishing a base here, FBM aims to leverage local skills, provide job opportunities, and contribute to the region's economic growth. The move also aligns with the company’s plans to expand its digital products and services, particularly in video bingo, casino games, and online gaming platforms.

Synergies with Global Operations

FBM already operates successful software houses in Portugal and Brazil, and this expansion into Manila will complement its existing global operations. By integrating teams across these strategic locations, FBM aims to streamline development processes, innovate new gaming experiences, and adapt quickly to market demands.

Impact on the Gaming Landscape

This investment will likely set the stage for more competitive and enhanced gaming solutions, benefitting both players and operators. FBM's commitment to technology-driven gaming solutions, with this new software house, emphasizes a future-forward approach, where the company will explore possibilities like AI-driven features, enhanced user interfaces, and localized content for its gaming community.

What to Expect Next

With this strategic move, FBM is setting a precedent for how global gaming brands can effectively tap into emerging markets. Expect new developments in gaming products tailored to the Asian market and beyond, with an emphasis on seamless, engaging, and dynamic gaming experiences.