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Sands China Ltd is charting a bold path forward with plans to boost its annual dividend payouts to a whopping US $1.5 billion, anticipating that business conditions in Macau will improve significantly. This ambitious target represents nearly triple its current distribution levels and underscores a renewed focus on delivering shareholder value. According to Seaport Research Partners, Sands China is prioritising the return of capital to investors and expects that once performance rebounds, this elevated dividend level is entirely feasible — with its parent, Las Vegas Sands (LVS), receiving approximately 72% of the payout.

While such optimism relies on operational momentum, the company is already making moves to reinforce its prospects. In the first half of 2025, Sands China declared an interim dividend of HK$0.25 per share—matching its earlier final dividend—and totaling around US $258 million, which equated to roughly 62.5% of its US $413 million profit for the period.

That said, Sands China isn’t resting on its laurels. The company has candidly acknowledged that its current performance in Macau has fallen short of expectations, and is stepping up reinvestment strategies to reverse the trend. Marketing campaigns and player incentives are being ramped up, as management seeks to regain market share and stimulate sequential EBITDA growth.

Seaport’s analysis also sheds light on the broader market context: growth in Macau’s gross gaming revenue (GGR) is being driven by high-spending visitors, an expansion of junket and agency activity, and increased visit frequency. Despite challenges in base mass and overnight patronage, the longer‑term outlook appears promising, especially if Sands China’s aggressive reinvestment strategies gain traction.